Plaid Friday
November 27th, 2026
Plaid Friday celebrates the diversity and creativity of local and independent businesses. It’s a fun alternative to the consumer frenzy of ‘Black Friday’. We are encouraging you to wear plaid while shopping local to celebrate!
Want to win a $1,000 Downtown Rochester Shopping Spree?
Shopper Contest Instructions
SHOP: Make any purchase at a Downtown Rochester Business from November 27- 28 and save your receipt.
TEXT: SHOPSMALL to 866-603-4005 and receive a confirmation text.
WIN: Text a picture of your receipt from a purchase made at a Downtown Rochester Business from Nov. 27- 28.
The winner will be contacted by Wednesday, December 9.
Message and data rates may apply.
2026 Business promotions
@ Home Furniture (434 Main)
Altered Designs (405 Main)
Arizona Saddlery (315 Main) - Receive 20% off all plaids! Receive $ 20.00 off the purchase of cowboy boots!!
Aurum Design Jewelry (400 Main) - Storewide Sale & Specials.
Be Scene Boutique (404 Main) - in-store specials and giveaways!
Catching Fireflies (402 Main) - Free bag of Michigan Gummies when you spend $50 or more.
Downtown Tarot Company (331 Main) - Free gift for wearing plaid, 25% off Self Care items
Essbe (333 Main) - 20% off all ready-to-wear items. One per customer.
The Funky Frog (433 Main)
Georgio’s Pizza & Pasta (117 Main) - Celebrate Plaid Friday at GEORGIOS! Guests who visit GEORGIOS wearing plaid will receive 5% off their dine-in order.
Haig’s of Rochester (311 Main) - 20% off all charms
Holy Cannoli's (415 Main)
The Home Bakery (300 Main) - Fall Kronut 4-Pack for $15.95
Hungy Howies (606 N Main)
Kimi K Salon & Spa (313 Main) - 25% off all retail items.
LeConte Men’s Clothier (316 Main) - 25% off in-store merchandise.
Lytel Pharmacy (340 Main) - 20% off one regular-priced item.
mi State of Mind (408 Main) - 20% OFF any apparel item + FREE Car decal w/ every purchase
Novel (307 Main)
Pure Barre Rochester (439 Main) - Retail and membership discounts as noted on our social media pages…follow to see the reveal! @purebarrerochester
The Peppertree Rochester (302 Walnut) - In-store specials
Resale Connection (204 Main) - 15% off one full-priced, non-consignment item.
Rochester Sports Cards (407 Main) - 15% off any sports memorabilia item. Maximum discount $100. Does not include trading cards.
The Spice & Tea Exchange (120 E. 4th Street) - Buy 5 Get the 6th Free on ALL Consumables
South Street Skateshop (410 Main)
Talulah Belle (307 Main)
Too Ra Loo (139 Main) - Drink Special: CIDER & SPICE SANGRIA $8.00
Tri-County Gift Basket Company (220 Main) - With any purchase of $25.00 or more, receive a free holiday ornament or sweet treat!
Viviano Flower Shop (308 Main)
WHOO Upscale Resale for a Cause (435 Main) - 25% off storewide; can stack one coupon on total purchase.